| 旅游景区标识系统规划设计——以浙江诸暨市赵家镇旅游景区为例 |
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| 引用本文： | 刘静,许超,肖胜和,郑超.旅游景区标识系统规划设计——以浙江诸暨市赵家镇旅游景区为例[J].中国城市林业,2014,12(2):48-51. |
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| 作者姓名： | 刘静 许超 肖胜和 郑超 |
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| 作者单位： | 浙江农林大学 浙江临安 311300 |
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| 摘 要： | 借鉴标识系统构建理论,总结归纳旅游景区标识系统分类规划原理,并从文字、材质、色彩、比例尺度四个设计要素出发探讨风景区标识系统的设计方法;将该规划设计理论运用于赵家镇标识系统规划设计实践,构建赵家镇标识系统框架体系,以期为标识系统行业标准的制订提供借鉴。
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| 关 键 词： | 标识系统旅游景区规划设计赵家镇旅游景区 |
| 收稿时间： | 2013-12-20 |
Identification System Planning and Design for Tourist Attractions:A Case Study of Zhaojiazhen Scenic Spot in Zhuji City,Zhejiang |
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| Liu Jing Xu Chao Xiao Shenghe Zheng Chao.Identification System Planning and Design for Tourist Attractions:A Case Study of Zhaojiazhen Scenic Spot in Zhuji City,Zhejiang[J].Journal of Chinese Urban Forestry,2014,12(2):48-51. |
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| Authors: | Liu Jing Xu Chao Xiao Shenghe Zheng Chao |
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| Institution: | Liu Jing Xu Chao Xiao Shenghe Zheng Chao (Zhejiang Agriculture ＆ Forestry University, Lin＇an 311300, Zhejiang China) |
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| Abstract: | Based on the theories of identification system construction,the paper concluded the classified planning principle of identification system for tourist attractions,discussed the design method for the identification system in terms of 4 elements including text,material texture,color and the ratio scale.The planning and design theory was applied to the identification system design for Zhao Jiazhen Scenic Spot to build Zhao the identification system framework.This practice is expected to provide references for the establishment of industry standard of identification system. |
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| Keywords: | identification system tourist attraction planning and design Zhaojiazhen Scenic Spot |
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