| 制造企业生产物流管理与企业市场导向的互动 |
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| 引用本文： | 王咏源,汪波.制造企业生产物流管理与企业市场导向的互动[J].中国农机化,2007(4):39-42. |
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| 作者姓名： | 王咏源 汪波 |
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| 作者单位： | 天津大学管理学院,300072,天津市 |
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| 摘 要： | 制造企业需要突出速度和柔性等客户价值因素,并为此强化生产物流的管理,借鉴精益生产和BPR的部分理念,进行系统思考和规划,提升生产物流管理的效率,从而有力支撑企业今后市场导向特征。
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| 关 键 词： | 生产物流 市场导向 系统 流程 精益生产 |
| 文章编号： | 1006-7205（2007）04-0039-03 |
| 收稿时间： | 2006-09-28 |
| 修稿时间： | 2006年9月28日 |
Research on the Interaction between Production Logistics Management and Market Orientation of Manufacturing Enterprise |
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| WANG Yong-Yuan,WANG Bo.Research on the Interaction between Production Logistics Management and Market Orientation of Manufacturing Enterprise[J].Chinese Agricul Tural Mechanization,2007(4):39-42. |
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| Authors: | WANG Yong-Yuan WANG Bo |
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| Institution: | Tianjin University, Tianjin, 300072, China |
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| Abstract: | Manufacturing enterprise should strengthen production logistics management to give more prominence to the customer-value factors as delivering speed and flexibility.So,it needs to use part of the lean production and BPR idea for reference to layout system and promote the efficiency of production logistics management,also the essential properties of market orientation in enterprise can be strongly supported in future. |
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| Keywords: | production logistics market orientation system process lean production |
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