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流通环节农产品国际竞争力实现机制探讨
引用本文:郭春志,王永德.流通环节农产品国际竞争力实现机制探讨[J].黑龙江八一农垦大学学报,2010,22(3):97-100.
作者姓名:郭春志  王永德
作者单位:黑龙江八一农垦大学,大庆,163319
摘    要:流通环节是实现农产品国际竞争力的重要组成部分,对于不具有竞争力潜力的农产品而言,流通环节的成本控制和国际营销也是实现其竞争力绩效的重要一环,而对于具有竞争力潜力的农产品而言,其竞争力实现机制首要在于流通环节的国际营销。通过有效的国际营销,可有效的将竞争力潜力转化为竞争力绩效,当然,其流通环节成本的降低也会进一步增强其竞争力潜力。基于此,对其实现机制进行研究,有利于增强农产品的国际竞争力,这里主要从成本质量控制、国际营销和税收优惠三个方面来探讨。

关 键 词:农产品  国际竞争力  实现机制

The International Competitiveness Mechanism of Agricultural Products Circulation
Guo Chunzhi,Wang Yongde.The International Competitiveness Mechanism of Agricultural Products Circulation[J].Journal of Heilongjiang August First Land Reclamation University,2010,22(3):97-100.
Authors:Guo Chunzhi  Wang Yongde
Institution:(Heilongjiang Bayi Agricultural University,Daqing 163319)
Abstract:Circulation is an important part of achieve international competitiveness of agricultural products.Cost control and international marketing of Circulation is an important part of achieve competitive performance for Non -competitive potential of agricultural products. And international marketing of Circulation is the most important part of achieve competitive mechanism for competitive potential of agricultural products. Through effective international marketing put competitive potential into competitive performance,and that reduce the cost of circulation can improve the potential of competitiveness. So research the mechanism of its implementation will help enhance the international competitiveness of agricultural products,and mainly according the cost and quality control and international marketing and tax incentives to research the mechanism.
Keywords:agricultural products  international competitiveness  implementation mechanism
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