| 连锁:农机经营模式的价值取向 |
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| 引用本文： | 叶,红.连锁:农机经营模式的价值取向[J].农业工程,2011,1(1):126-128. |
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| 作者姓名： | 叶 红 |
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| 作者单位： | 中国农业机械流通协会信息咨询部，北京 100825 |
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| 摘 要： | 农机市场的快速发展冲击着传统经营模式，过去以个体经销商为主导的农机流通模式，越来越不适应农机市场的发展，农机经营模式的变革势在必行。农机连锁经营模式以其强大的生命力正逐渐上升为重要模式，国家、地方政府以及社会各界力量多管齐下，扶持大型农机连锁企业发展,成为当前农机经营模式创新的重要任务。
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| 关 键 词： | 农机 经营模式 连锁 |
Chain: Value Orientation of Agricultural Machinery Business Model |
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| Ye Hong.Chain: Value Orientation of Agricultural Machinery Business Model[J].Agricultural Engineering,2011,1(1):126-128. |
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| Authors: | Ye Hong |
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| Abstract: | The rapid development of agricultural machinery market impacts on the traditional business model. The leading agricultural machinery circulation pattern of individual dealer in the past, has become increasingly unsuited to the development of agricultural machinery market. Changes in agricultural machinery business model are imperative. Agricultural machinery chain business model, with its strong vitality, is gradually increased as the important model. State, local governments and sectors of society support the development of large-scale agricultural machinery chain. It is the important task of the current agricultural machinery business model innovation. |
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| Keywords: | Agricultural machinery Business model Chain |
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