| 福建省蔬菜出口贸易SWOT分析 |
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| 引用本文： | 陈丽凤.福建省蔬菜出口贸易SWOT分析[J].台湾农业探索,2011(2):38-41. |
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| 作者姓名： | 陈丽凤 |
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| 作者单位： | 福建农林大学经济与管理学院,福建福州,350002 |
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| 摘 要： | 分析福建蔬菜出口贸易发展状况,对福建蔬菜出口进行SWTO分析,提出促进福建省蔬菜出口对策,包括把握市场需求,生产有机蔬菜;促进蔬菜出口市场多元化,增加出口渠道;实行品牌战略,提高出口蔬菜的市场知名度;做好定价策略,促进福建蔬菜的出口;争取有机蔬菜认证,规避技术性贸易壁垒等。
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| 关 键 词： | 蔬菜 出口贸易 SWOT分析 福建省 |
SWOT analysis on Fujian vegetables export |
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| CHEN Li-feng.SWOT analysis on Fujian vegetables export[J].Taiwan Agricultural Research,2011(2):38-41. |
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| Authors: | CHEN Li-feng |
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| Institution: | CHEN Li-feng(College of Economics and Management,Fujian Agriculture and Forestry University,Fuzhou,Fujian 350002,China) |
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| Abstract: | By analyzing the development of Fujian＇s vegetables export trade and applying SWOT analysis to Fujian vegetable exports,this paper proposes various measures to promote export of vegetables in Fujian,including grasping the market demand and producing organ |
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| Keywords: | vegetable export trade SWOT Fujian Province |
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