| 我国农产品网络营销体系构建 |
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| 引用本文： | 张岳.我国农产品网络营销体系构建[J].计算机与农业,2011(2):49-51. |
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| 作者姓名： | 张岳 |
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| 作者单位： | 中国人民大学信息学院,北京100872 |
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| 摘 要： | 农产品网络营销对于解决我国农民因＂销售难＂而导致的增产不增收现象有重大战略意义。通过对我国农产品网络营销发展的基本现状与发展症结的分析,提出构建我国农产品网络营销体系的几项基本策略。
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| 关 键 词： | 农产品 网络营销 电子商务 发展策略 |
Construction on the Network Marketing System of Agricultural Products |
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| ZHANG Yue.Construction on the Network Marketing System of Agricultural Products[J].Computer and Agriculture,2011(2):49-51. |
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| Authors: | ZHANG Yue |
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| Institution: | ZHANG Yue(Information College of Renmin University of China,Beijing 100872) |
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| Abstract: | It＇s very important to construct the network marketing system of agricultural products helping the farmers to resolve the ＂difficulties＂ in agricultural product sales.By analyzing the development situation and affecting factors of network marketing system of agricultural products,several basic strategies were put forward. |
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| Keywords: | agricultural products network marketing e-business development strategy |
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