| 株洲市工业旅游开发研究 |
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| 引用本文： | 胡卫华.株洲市工业旅游开发研究[J].中南林业科技大学学报,2002,22(3):96-100. |
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| 作者姓名： | 胡卫华 |
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| 作者单位： | 中南林学院森林旅游研究中心 中国湖南株洲412006 |
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| 摘 要： | 工业旅游是当前一种新兴的旅游方式 ,对此国内有学者在理论体系方面开展了一些研究 ,但很少有具体开发的实例。针对这一状况 ,从工业旅游的性质出发 ,结合株洲工业旅游资源的现状 ,指出了其开展工业旅游可行性、必要性 ,用 SWOT法着重分析了市场的优势、劣势、机会和威胁 ,并就株洲工业旅游的开发提出了加强政府主导职能、科学地安排游览线路、突出自身特点、加大宣传促销力度和广度等多方面的建议。
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| 关 键 词： | 工业旅游 可行性 株洲 SWOT |
| 文章编号： | 1000-2502(2002)03-0096-05 |
| 修稿时间： | 2001年11月20 |
An Exploitation Study of Industrial Tourism Resources in Zhuzhou |
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| HU Wei,hua.An Exploitation Study of Industrial Tourism Resources in Zhuzhou[J].Journal of Central South Forestry University,2002,22(3):96-100. |
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| Authors: | HU Wei hua |
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| Abstract: | Industrial tourism is a new tourism form. Some scholars have made some study of its theory system, but there is a lack of concrete examples. Based on the nature of industrial tourism and the fact of Zhuzhou industry, this paper points out the feasibility and inevitability of industrial tourism here,emphatically analyses the strength, weakness, opportunity and threat of the market, and then puts forward such proposals as enhancing government leading in tourism, scientifically arranging the lines of visit and sightseeing, valuing our own characteristics, and strengthening the power and range of propagation . |
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| Keywords: | industrial tourism feasibility Zhuzhou SWOT |
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