| 我国汽车市场售后服务质量管理对策浅析 |
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| 引用本文： | 于航.我国汽车市场售后服务质量管理对策浅析[J].技术与市场,2011(9). |
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| 作者姓名： | 于航 |
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| 作者单位： | 东汽投资发展有限公司; |
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| 摘 要： | 分析了我国汽车售后服务质量管理现状和存在的问题,对我国汽车销售模式的发展演变及其对售后服务的要求变化进行了阐述,最后对我国汽车售后服务质量管理提出了对策建议,为提高我国汽车售后服务质量管理水平作出了有益的探索。
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| 关 键 词： | 汽车行业 售后服务 质量管理 对策建议 |
on Countermeasures of After-sales Service Quality Management of China's Auto Market |
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| YU Hang.on Countermeasures of After-sales Service Quality Management of China's Auto Market[J].Technology & Market(Landscape Engineer),2011(9). |
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| Authors: | YU Hang |
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| Institution: | YU Hang (Dongqi Investment & Development Co.,Deyang 618000 Sichuan) |
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| Abstract: | The article analyzed the current situation and shortages in China's auto after-sales service quality management.Then it elaborated on the development process of China's auto sales model,and its impact on the evolution in service requirements.Finally,the paper proposed countermeasures on China's auto after-sales service quality management.This is a useful exploration to improve the quality of China's auto after-sales service quality management. |
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| Keywords: | Automotive After-sales Service Quality Management Countermeasures |
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