| 种子行业分销渠道冲突探析 |
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| 引用本文： | 杨再春.种子行业分销渠道冲突探析[J].安徽农业科学,2007,35(3):899-901. |
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| 作者姓名： | 杨再春 |
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| 作者单位： | 安庆职业技术学院,安徽安庆,246003 |
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| 摘 要： | 随着种子市场化程度的提高,种子行业分销渠道冲突逐渐变成了一种普遍的难以解决的问题,严重影响了渠道效率和效益.通过对安徽部分种子企业分销渠道的调查,分析了种子行业分销渠道冲突的现状及成因,提出了种子分销渠道冲突的解决措施.
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| 关 键 词： | 种子行业 分销渠道 冲突 解决措施 |
| 文章编号： | 0517-6611（2007）03-00899-03 |
| 修稿时间： | 2006-10-22 |
Analysis of the Contradiction in the Retail Channel of Seed Trade |
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| YANG Zai-chun.Analysis of the Contradiction in the Retail Channel of Seed Trade[J].Journal of Anhui Agricultural Sciences,2007,35(3):899-901. |
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| Authors: | YANG Zai-chun |
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| Institution: | Anqing Polytechnic Institute, Anqing, Anhui 24600 |
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| Abstract: | With the rapid development of seed market,the contradiction in the seed marketing channel,which gave a harmful imfluence on the benefit as well as efficiency,was gradually becoming a hot piont.After the investigation of seed marketing channels in Anhu,in the paper the author suggested some solving measures based on the analysis of the current contradiction and contributing factor. |
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| Keywords: | Seed trade Retail channel Contradiction Solving measure |
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